Project Overview:

Concept for a niche Aesop boutique focused on bathrobes and bath products, designed as a premium, multisensory space. Curved arches guide visitors through displays, while natural wood, soft textiles, and stone surfaces invite touch. Warm, focused lighting highlights textures, and layered Aesop scents with gentle background sounds complete an immersiveexperience that unites garments and skincare.

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In Store Environment:

• Bespoke fittings with natural textures: wood, stone, raw plaster
• Soft, focused lighting highlights material details
• Layered signature Aesop scents create a subtle olfactory backdrop
• Gentle soundscapes foster an unhurried, immersive shopping experience

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Client Needs:

Brand & Aesthetic: Embody Aesop’s minimalist, botanical identity.

Product Display: Curate bathrobe racks and bath‐product vignettes for cohesive storytelling.

Circulation & Flow: Fluid, intuitive path with ≥1.5 m aisles and soft arched cues.

Multisensory Experience: Layer signature Aesop scents, gentle ambient sound, and tactile sample stations.

Materials & Finishes: Use sustainably

sourced wood, stone, and hand-troweled plaster with matte surfaces.

Lighting: Warm, dimmable ambient lighting (300 lux) plus narrow-beam LED accents (600–700 lux).

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